[Case 06]
Empowering Smarter Money Management for Students - 35% reduction in missed bill payments among active users
Fintech
Student Finance University App
AI-powered mobile budgeting and bill payment for university students, reducing financial stress and boosting responsible spending habits.
[Project Overview]
The Student Finance University App addresses the widespread challenge of financial mismanagement among university students. By providing a unified platform for budgeting, expense tracking, bill payments, and financial education, the app aims to help students avoid overspending, missed payments, and financial anxiety. The solution leverages AI to deliver personalized insights and actionable recommendations, making financial planning accessible and engaging for young adults.
[Project Statement]
How might we enable university students to efficiently manage their finances, avoid overspending, and cultivate healthy money habits through an intuitive, AI-driven mobile app?
[Industry]
Fintech
[My Role]
UX UI / Graphics Designer
[Platforms]
Mobile
[Timeline]
1 month
[Persona]
Priya Patel
Second-year University Student
Priya juggles part-time work, tuition payments, and social expenses. She wants to be financially independent but often finds budgeting overwhelming and lacks confidence in her money management skills.
Age: 21
Location: Chicago, IL
Tech Proficiency: Medium
Gender: Female
[Goals]
Track all income and expenses in one place.
Set and stick to a realistic monthly budget.
Receive reminders for upcoming bills and avoid late fees.
[Frustrations]
Difficulty understanding where money is spent.
Forgetting payment deadlines for tuition or rent.
No clear guidance on how to save or improve financial habits.
[Process]
[User Research]
Conducted surveys with 40+ university students about their financial habits and pain points.
Interviewed 15 students to map daily financial workflows and challenges.
Analyzed app store reviews of competitor finance apps for unmet needs and usability issues.
[User Research]
Conducted surveys with 40+ university students about their financial habits and pain points.
Interviewed 15 students to map daily financial workflows and challenges.
Analyzed app store reviews of competitor finance apps for unmet needs and usability issues.
[Insights]
72% of students do not track spending regularly.
Bill payment reminders and over-budget alerts are top-requested features.
Students value gamified incentives and AI-driven tips to stay motivated.
[Insights]
72% of students do not track spending regularly.
Bill payment reminders and over-budget alerts are top-requested features.
Students value gamified incentives and AI-driven tips to stay motivated.
[Design Solutions]
AI-Powered Budget Planning - Personalized monthly budget suggestions based on spending patterns and goals.
Unified Bill Payment & Alerts - One-tap payments for tuition, rent, and utilities, with real-time reminders.
Gamified Rewards System - Incentives such as cashback and discounts for consistent budgeting and timely payments.
[Design Solutions]
AI-Powered Budget Planning - Personalized monthly budget suggestions based on spending patterns and goals.
Unified Bill Payment & Alerts - One-tap payments for tuition, rent, and utilities, with real-time reminders.
Gamified Rewards System - Incentives such as cashback and discounts for consistent budgeting and timely payments.
[Test]
Prototyped core flows (add funds, set budget, pay bills) and tested with 20 students
Iterated on dashboard layout to prioritize most-used features (budget, upcoming bills)
Refined notification timing and content based on user feedback for clarity and effectiveness
[Test]
Prototyped core flows (add funds, set budget, pay bills) and tested with 20 students
Iterated on dashboard layout to prioritize most-used features (budget, upcoming bills)
Refined notification timing and content based on user feedback for clarity and effectiveness
[Outcome]
35% reduction in missed bill payments among active users
50% increase in students adhering to monthly budgets after 3 months
Positive feedback on AI assistant and rewards system, reflected in a 4.7/5 app rating
[Case 06]
Empowering Smarter Money Management for Students - 35% reduction in missed bill payments among active users
Fintech
Student Finance University App
AI-powered mobile budgeting and bill payment for university students, reducing financial stress and boosting responsible spending habits.
[Project Overview]
The Student Finance University App addresses the widespread challenge of financial mismanagement among university students. By providing a unified platform for budgeting, expense tracking, bill payments, and financial education, the app aims to help students avoid overspending, missed payments, and financial anxiety. The solution leverages AI to deliver personalized insights and actionable recommendations, making financial planning accessible and engaging for young adults.
[Project Statement]
How might we enable university students to efficiently manage their finances, avoid overspending, and cultivate healthy money habits through an intuitive, AI-driven mobile app?
[Industry]
Fintech
[My Role]
UX UI / Graphics Designer
[Platforms]
Mobile
[Timeline]
1 month
[Persona]
Priya Patel
Second-year University Student
Priya juggles part-time work, tuition payments, and social expenses. She wants to be financially independent but often finds budgeting overwhelming and lacks confidence in her money management skills.
Age: 21
Location: Chicago, IL
Tech Proficiency: Medium
Gender: Female
[Goals]
Track all income and expenses in one place.
Set and stick to a realistic monthly budget.
Receive reminders for upcoming bills and avoid late fees.
[Frustrations]
Difficulty understanding where money is spent.
Forgetting payment deadlines for tuition or rent.
No clear guidance on how to save or improve financial habits.
[Process]
[User Research]
Conducted surveys with 40+ university students about their financial habits and pain points.
Interviewed 15 students to map daily financial workflows and challenges.
Analyzed app store reviews of competitor finance apps for unmet needs and usability issues.
[User Research]
Conducted surveys with 40+ university students about their financial habits and pain points.
Interviewed 15 students to map daily financial workflows and challenges.
Analyzed app store reviews of competitor finance apps for unmet needs and usability issues.
[Insights]
72% of students do not track spending regularly.
Bill payment reminders and over-budget alerts are top-requested features.
Students value gamified incentives and AI-driven tips to stay motivated.
[Insights]
72% of students do not track spending regularly.
Bill payment reminders and over-budget alerts are top-requested features.
Students value gamified incentives and AI-driven tips to stay motivated.
[Design Solutions]
AI-Powered Budget Planning - Personalized monthly budget suggestions based on spending patterns and goals.
Unified Bill Payment & Alerts - One-tap payments for tuition, rent, and utilities, with real-time reminders.
Gamified Rewards System - Incentives such as cashback and discounts for consistent budgeting and timely payments.
[Design Solutions]
AI-Powered Budget Planning - Personalized monthly budget suggestions based on spending patterns and goals.
Unified Bill Payment & Alerts - One-tap payments for tuition, rent, and utilities, with real-time reminders.
Gamified Rewards System - Incentives such as cashback and discounts for consistent budgeting and timely payments.
[Test]
Prototyped core flows (add funds, set budget, pay bills) and tested with 20 students
Iterated on dashboard layout to prioritize most-used features (budget, upcoming bills)
Refined notification timing and content based on user feedback for clarity and effectiveness
[Test]
Prototyped core flows (add funds, set budget, pay bills) and tested with 20 students
Iterated on dashboard layout to prioritize most-used features (budget, upcoming bills)
Refined notification timing and content based on user feedback for clarity and effectiveness
[Outcome]
35% reduction in missed bill payments among active users
50% increase in students adhering to monthly budgets after 3 months
Positive feedback on AI assistant and rewards system, reflected in a 4.7/5 app rating
[Case 06]
Empowering Smarter Money Management for Students - 35% reduction in missed bill payments among active users
Fintech
Student Finance University App
AI-powered mobile budgeting and bill payment for university students, reducing financial stress and boosting responsible spending habits.
[Project Overview]
The Student Finance University App addresses the widespread challenge of financial mismanagement among university students. By providing a unified platform for budgeting, expense tracking, bill payments, and financial education, the app aims to help students avoid overspending, missed payments, and financial anxiety. The solution leverages AI to deliver personalized insights and actionable recommendations, making financial planning accessible and engaging for young adults.
[Project Statement]
How might we enable university students to efficiently manage their finances, avoid overspending, and cultivate healthy money habits through an intuitive, AI-driven mobile app?
[Industry]
Fintech
[My Role]
UX UI / Graphics Designer
[Platforms]
Mobile
[Timeline]
1 month
[Persona]
Priya Patel
Second-year University Student
Priya juggles part-time work, tuition payments, and social expenses. She wants to be financially independent but often finds budgeting overwhelming and lacks confidence in her money management skills.
Age: 21
Location: Chicago, IL
Tech Proficiency: Medium
Gender: Female
[Goals]
Track all income and expenses in one place.
Set and stick to a realistic monthly budget.
Receive reminders for upcoming bills and avoid late fees.
[Frustrations]
Difficulty understanding where money is spent.
Forgetting payment deadlines for tuition or rent.
No clear guidance on how to save or improve financial habits.
[Process]
[User Research]
Conducted surveys with 40+ university students about their financial habits and pain points.
Interviewed 15 students to map daily financial workflows and challenges.
Analyzed app store reviews of competitor finance apps for unmet needs and usability issues.
[Insights]
72% of students do not track spending regularly.
Bill payment reminders and over-budget alerts are top-requested features.
Students value gamified incentives and AI-driven tips to stay motivated.
[Design Solutions]
AI-Powered Budget Planning - Personalized monthly budget suggestions based on spending patterns and goals.
Unified Bill Payment & Alerts - One-tap payments for tuition, rent, and utilities, with real-time reminders.
Gamified Rewards System - Incentives such as cashback and discounts for consistent budgeting and timely payments.
[Test]
Prototyped core flows (add funds, set budget, pay bills) and tested with 20 students
Iterated on dashboard layout to prioritize most-used features (budget, upcoming bills)
Refined notification timing and content based on user feedback for clarity and effectiveness
[Outcome]